I felt a degree of sympathy for Nick Arran when I heard he was leading the GAME business.
Arran is a veteran of video games retail, with stints at HMV, Blockbuster, Amazon, Sainsbury’s and ShopTo, amongst others. So it was no surprise that he was called up to succeed the company’s former CEO Martyn Gibbs.
But the situation Arran was facing was one of intense uncertainty. When he took charge in July 2020, the world was in the early stages of what was a crippling pandemic. GAME’s shops were closed, its online store was tasked with carrying the weight of the business, and its customers were increasingly choosing to download games.